Market Entry
Project Description
This Chicago-based startup was looking for student consultants to identify growth opportunities and evaluate new market entry strategies.
This company needs help with evaluating different ways of expanding their current customer base. It could either introduce new products in their existing market or introduce their existing products to new markets. The students will need to do comprehensive industry research, perform SWOT Analysis and come up with recommendation of the best approach. The company is currently a 25 employee startup based out of Chicago.
- Estimated 10-week project duration
- Looking for team of 5-6 students
- Students will work directly with the CEO and COO
- Gain hands-on consulting experience on growth strategy
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I got the chance to work with real clients and the ability to drive real change is nothing less than remarkable. I would indeed do it again if given the opportunity.
Mike Lu
BS Student -
By working on a project for a startup, I had direct access to the CEO and felt like the our consulting group was consistently making an impact on the company
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This project gave me more confidence about not only my consulting skills, but my understanding of what is necessary for startups to succeed.
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The startup consulting project is a value add to my resume and a talking point when I have discussions with recruiters.
